Sometimes there are little tricks that make a big difference on Social Media. Crafting the best content but posting it in an unfavourable format, or at a quiet time, can leave your post sunk at the bottom of the sea of Instagram content. Try these top 3 social media hacks to boost your social media posts.

Format

Remember the importance of formats. When reels first came out on Instagram, those just posting images were left behind. However now Instagram favours a balance of reels and image carousels, so don’t underestimate the power of picture.

Your first social media hack is to add some 3 + image carousels throughout your grid and analyse the engagement.

Facts

Social media hack for content: State the obvious and share the key facts about your business. You forget that listing simple things like your services are perfect content for social media. Share links to your booking system, if you have a blog or other social media accounts, or share frequently asked questions.

Fun

People buy from people. Since the dawn of day. So show some personality and share some light-hearted, fun content from time to time. This fun doesn’t need to be silly, it can be ‘strategic’ fun… (how fun I hear you say!) For example, if you are in the services or retail sector, filming one of the staff at work light-hearted on Friday evening, with the purpose to show personality, but also to display your business premises. New customers love to get a peak into your business before they visit so content like this can provide both.

Get in touch if you need help with your social media, or if it would make life a whole lot easier to outsource it all.

We would be happy to help.